---
title: "The #1 Training Platform for Building a Business Online | Amazing.com | Mels Terlouw"
description: We have all the information you need to sell online.  Learn how to set up your store, source and ship products, promote your store, and build your brand!
---

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# The #1 Training Platform for Building a Business Online

The Amazing.com blog gives you the tools, strategies, and expert insights to find winning products, build your brand, and scale faster. Whether you're starting from scratch or growing an existing business, everything here is designed to help you succeed more quickly and effectively. Start learning, start building, and start winning today.

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## Mels Terlouw

[![](https://amazing.com/hubfs/anete-lusina-609864-unsplash.jpg)](https://amazing.com/blog/from-gut-feeling-to-customer-preferences-validate-your-product-as-an-amazon-seller)

### [From gut feeling to customer preferences: Validate your product as an Amazon Seller](https://amazing.com/blog/from-gut-feeling-to-customer-preferences-validate-your-product-as-an-amazon-seller)

All currently existing unicorn businesses have one thing in common: They excel at understanding what their customer wants. Think of Google, Meta,...

 Jul 01, 2022

[Mels Terlouw](https://amazing.com/blog/author/mels-terlouw)

[Read More](https://amazing.com/blog/from-gut-feeling-to-customer-preferences-validate-your-product-as-an-amazon-seller)

[![amazing](https://amazing.com/hubfs/amazing.jpg)](https://amazing.com/blog/the-amazon-metrics-what-most-sellers-dont-know)

### [The Amazon metrics: what most sellers don’t know, and how to use this to your advantage](https://amazing.com/blog/the-amazon-metrics-what-most-sellers-dont-know)

CTR is one of the best-kept secrets of the mysterious Amazon algorithm. Where Amazon is willing to share data from sessions to conversion rates to...

 Jun 23, 2022

[Mels Terlouw](https://amazing.com/blog/author/mels-terlouw)

[Read More](https://amazing.com/blog/the-amazon-metrics-what-most-sellers-dont-know)

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