Our Amazon sponsored products tutorial will show you exactly how Amazon Sponsored Product ads are a great way to drive targeted traffic to your product listings. That’s because you’re showing your products to people who already came to Amazon, most likely with the intention of buying.
However, that doesn’t mean that every ad you run is going to be profitable. Some will. But some will cost you more than what they bring in sales.
The key to successful advertising on Amazon (and in general) is properly tracking the performance of each ad. And to do that, you need to know how to use filters inside Amazon so you could see the performance of each ad, and optimize them according to the data you get.
In today’s training Phillip Jepsen, an expert on Amazon ads, is showing you how to use Amazon ad filters to see the performance of each ad, and what to look for in this type of data.
Check it out.